GTM and distribution for an on-chain gaming product.

Overview

Blackline worked with TopBit on a campaign built around their on-chain casino and GambleFi proposition. The campaign connected relevant crypto audiences to the product through creator distribution, leveraging TopBit's player acquisition lane and creator attribution infrastructure.

Objectives

• —Connect crypto audiences to TopBit product
• —Drive measurable player acquisition
• —Build distribution around the on-chain proposition

Execution

Blackline coordinated creator selection and campaign execution around TopBit's casino product, connecting relevant crypto and GambleFi creators to drive measurable player acquisition through creator attribution infrastructure.

Results